Radio Media Tours

There are many ways to let people know about your product, event, or service. Many people think as far as PR and advertising but can’t visualize beyond this point. Placing a radio ad will gain you exposure, sure, but a radio media tour goes a long way to insure that the target demographic is actually listening to the message that you’re sharing. Many people simply tune out advertisements or change the station, but they do often listen to what the DJ’s have to say, especially with interviews or topics of interest.

So, what is a radio media tour? A radio media tour is usually booked and arranged for a company through a strategist or marketing company. A spokesperson- usually a third-party individual, then gives interviews with different radio outlets and personalities over a period of several hours. Each interview conducted will be between five and ten minutes. These interviews can be done live or they may be recorded for later use. The company will provide background material for each interviewer. In choosing radio outlets, it is obviously desirable to match their target demographic with your own. Size, region, and format are also a large part of the considerations that need to be taken into account. National networks, syndicated shows, statewide radio, regional and local radio stations might all be considered.

In doing a radio media tour to promote or increase exposure, having a spokesperson is key. While a spokesperson is very much a third party, they need to be someone with a reason to care about the product- somehow has a connection with the product that makes them care about it and desire to promote it. Obviously, this gets to be balanced out by being someone who can be informative and casual and not push or over-promote the product. Choosing the right spokesperson is perhaps the most important part of this process. The reason why many companies seek out talent to represent them is simply by nature of the celebrity status, a wider audience will be listening.

Securing the appropriate spokesperson is something best done with the help of a celebrity marketing agency who can not only make those calls for you, but who have the unique position in being experienced in matching up companies with talent. They can help you to find a spokesperson, put together background information, and book the radio media tour.

Make use of and to increase your visibility in the marketplace by using proper media placement, satellite media tours, and radio media tours.

Radio Advertising – Is There Fair Pricing For Radio Spots

Radio Advertising -What is fair pricing for radio spots?

When it comes to TV advertising and radio advertising, the most common question we hear is: “What is a fair price for ‘radio spots’?” It is a great question, and one that rarely gets answered. The answer is:
A fair price could be $2.00 in Great Falls, Montana;
It could be $300.00 in Houston, TX;
It could be $2000.00 in New York City; and
It could be $1.5 million for the Super Bowl.

In order to understand “spot pricing,” you have to know what a spot is first. When a commercial hits the airwaves, it becomes a spot. A spot is 15, 30 or 60 seconds worth of airtime. Airtime is just that, time on the air. Air is worth nothing. We all breathe it for free. You should pay nothing for air. So what is a spot worth? ZERO, ZILCH, NOTHING.

In order to answer the question fully, I will use an analogy involving a bag of Doritos. What does a bag of Doritos typically cost? A large bag is around $3.50. Normally a bag of Doritos has around 100 chips in it, meaning a cost of around .03 cents per chip. Is that a fair price for a bag of Doritos? Based on public perception and what you paid for Doritos in the past, the answer would be yes.

What if you opened the bag of Doritos and it had 3 chips in it? Would $3.50 be a fair price for the bag then? Of course not, it would be a rip-off. What if you opened the bag and it was full to the top and had 300 chips in it? Would $3.50 be a fair price then? Absolutely, you got a fantastic deal.

So there lies the problem: small companies continue to purchase advertising based on the price of a “Spot”. They do not bother asking “how many chips are there inside the bag?” When purchasing TV and radio advertising, the only thing that matters is how many people are going to hear or see your spot each time it runs. In the advertising world, we call that “average impressions”(eyeballs, or ears).

The next logical question would be: How do we find out how many people will see or hear our spots before we purchase advertising from someone? The next article posting will cover this question. You can also go to a page at the resource below titled “What is CPM,” to learn more about how Nielsen and Arbitron ratings work. p>

If you would like to learn more about radio advertising and radio spots in general, click here If you would like to learn about how to calculate fair CPM pricing using Nielsen & Arbitron data, click here

Fringe TV show The perfect amalgamation of suspense and drama!

A good dish needs the perfect blend of all the ingredients not just to become tasty, but also scrumptious in appearance. Similarly, for a small screen production to become a good TV show, its very important that it contains equal amount of all the entertainment-making elements. Fringe is perhaps that TV show, which managed to come with the perfect amalgamation of drama and suspense. Since its inception about two years back, this sci-fi has been presenting some spine chilling incidents.

Of course, with J. J. Abrams at the helm of affairs, the thrilling part was quite inevitable. This incredible producer has the capability of creating suspenseful moments in his genes. Apart from Fringe TV show, Abrams earned much fame for creating TV masterpiece like the Lost. However, in Fringe, he tried to mix up the elements of drama and suspense in such a fashion, that everything seemed effortless. Most of the fans of this unique sci-fi show will agree with the fact that none of the incidents ever appeared to be forcibly-imposed. Be it the investigation of the Fringe Team or the sudden appearances of unearthly beings, every single incident sounds logical. Another plus point of the Fringe is the inclusion of the Boston-based FBI special investigation team. You must have experienced on occasions that some of the full episodes of the show share some sort of resemblance with another exciting show called The X-Files.

Some might point fingers at J. J. Abrams for being a copycat. But lets not forget that this renowned producer along with his associates, Alex Kurtzma and Roberto Orci, has tried to bring out something new through the story arcs. In each episode of the show, the Fringe Team tries to unearth the mystery behind the occurrence of some extremely inexplicable incidents. The events are not only horrific, but also point towards the existence of a parallel world. Its this interweaving of suspense and drama, which compels the fans to incline towards the Fringe full episodes.

In addition to a well penned down plot, the show stars some of the most renowned artists of the industry including Anna Torv, Joshua Jackson, Kirk Acevedo and others. So its like hitting a jackpot for the show. And the fact that it has been greeting renewal orders after each season, clearly justifies everything.

Although the sci-fi series is currently on air, many of the fans still love to watch Fringe episodes online, as this alternative provides them the opportunity to relive the intriguing incidents over and over again. And frankly speaking, the events that take place in each episode deserve several viewings. Well, it remains to be seen what more thrills the show brings on!

Satellite Radio Transmissions Can Be A Real Lifesaver!

Many people are in agreement that space might just be the final frontier. We have filled up all of the other frontiers at our disposal with waste and waste by-products that have polluted the land and streams with our debris. Now it is time to consider the benefits of satellite radio transmissions in space because the air waves on Earth has become increasingly crowded.

The benefits of satellite radio transmissions from space allow us to be rescued when we are stranded in the middle of nowhere, or the benefits achieved from satellite radio transmissions can be thoroughly appreciated when the signals are used to unlock the door of our automobiles no matter where it is located in the world.

In a matter of seconds, the benefits of satellite radio transmissions will provide us with point to point directions and send the driver a visual map through devices that also incorporate virtual assistants to guide us on our way. While the benefits of satellite radio transmission allow us to live a better quality of life, they are also in place to provide us with various sorts of entertainment too.

The benefits of satellite radio transmissions may not be appreciated by everyone in the world. Some moral majority minded groups do not appreciate the raunchy programming that is provided through satellite radio networks. Some of the radio talk show hosts were found unsuitable for the radio programming schedules on Earth so they negotiated great salaries and felt that they had to be transferred to a more filtered audience that pays for the right to hear the obscenities and lewd suggestive talk about sex and anything else that they can think of.

Some people are honest in their pursuit to enjoy all of the benefits of satellite radio transmissions. Some people simply have a passion to listen to their favorite style of music without interruption. These radio listeners also enjoy the clarity of the sounds that satellite radio transmissions from space provide them in all of the music station selections that they might select to listen to on any given day.

Many companies have jumped on the bandwagon and have expanded the benefits of satellite radio transmission to allow people the opportunity carry portable satellite radio transmitters with them to use in any vehicle that they drive. The quality of the signal is one of the benefits of satellite radio transmissions from space that radio stations on the ground can not compete with because there is no static to be heard on any of the radio programs that are transmitted using a satellite radio receiver.

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Happiness Expert Dr. Matthew Della Porta Appears on BetterWorldians Radio

Dr. Della Porta discusses the habits of happiness

BetterWorldians Radio today announced that Happiness Expert Dr. Matthew Della Porta was a guest on the weekly Internet radio show. BetterWorldians Radio inspires with the people and ideas that are making the world a better place. The show featuring Dr. Della Porta aired on November 7th and is now available via podcast ().

During his appearance, Dr. Della Porta discussed how people can increase their own happiness by cultivating good habits. He said everyone has the capacity to become happier. -You have to accept and even embrace your current life circumstances and focus more on what is under your control as opposed to things that you wish were different,- said Della Porta.

Dr. Della Porta also provided listeners with strategies for workplace wellness and shared tips for changing behavior patterns and forming good habits for a happier holiday season. During the interview, Dr. Della Porta cited the Facebook game, A Better World–the inspiration for BetterWorldians Radio, as a great example of a gaming platform that connects with real people and helps them cultivate good habits.

Dr. Della Porta is a Ph.D. graduate from the University of California. Using his expertise in health and wellness, Dr. Della Porta assists business professionals in cultivating optimal employee performance, engagement, and organizational health while helping the bottom line. He has given evidence-based recommendations to a variety of organizations wishing to emphasize employee wellness in their corporate cultures.

BetterWorldians Radio is a weekly Internet radio broadcast on the VoiceAmerica network. BetterWorldians Radio is hosted by Ray, MarySue and Gregory Hansell, the family team that created the popular game on Facebook, A Better World. This game rewards players for doing good deeds while helping to raise money and awareness for charities. Over 1.5 million people have performed over 8.5 million good deeds in A Better World to date. BetterWorldians Radio is broadcast from Wayne, PA.

About The Tv Show Greek

Are you feeling bored lately? Not sure where to go for the latest entertainment? Perhaps you can start looking at watching some rather interesting TV shows. Recently, there have been series after series of high quality sitcoms being aired on TV. Maybe they will make you laugh a little, and get rid of all that boredom. In fact, these sitcoms are so popular that there are usually several seasons for each sitcom. The TV show Greek, is one such example.

So, what is the show all about? Greek is a teen American sitcom, featuring students who are studying in Cyprus-Rhodes University. What is interesting about the show is that the University follows the Greek system. This system is mainly present in colleges and universities in North America. The system is organized in fraternities and sororities. Fraternities are for guys, and sororities are for girls.

The show follows the students around, showcasing their eventful university lives. The lead character is Casey Cartwright and her brother, Rusty Cartwright. All the characters belong to fictional fraternities – Kappa Tau Gamma, Omega Chi Delta and Zeta Beta Zeta.

The main characters are Rusty Cartwright, Casey Cartwright, Cappie, Calvin Owens, Evan Chambers, Ashleigh Howard, Dale Kettlewell, Rebecca Logan, and Frannie Morgan.

The TV show was started in early 2007. It was halted in September 2007 due to a writer’s strike. Since then, it has resumed production and Season 2 has been produced in 2008.

Season 1 is a lot of fun to watch. You will find it a really enjoyable experience when you start learning more about the characters. Each character has his or her own unique personality. Of course, you will find all sorts of different personalities featured in the show. Rusty is the geek one, and he is forever trying to shed his geeky image. Casey is the popular one in the show, and she tries to win the presidential election. She is dating Evan, also an immensely popular guy in the school. Evan is the big brother of Rusty. As the story gradually unfolds, many secrets are revealed. Calvin actually turns out to be homosexual! Season 1 ended with a total of 22 episodes.

Season 2 started in August 2008. So far, there are 10 episodes produced. By now, the audiences are already familiar with the characters. So less time can be spent on the personalities on the characters, and on important events in the characters’ lives.

All in all, you get to see lots of interesting events as the plot twists and turns. There is dating, rivalry, fights, popularity contests, and secrets – all the stuff that makes a great TV show. For the characters, school can be rather challenging and at the same time confusing.

This is very true because in general, teenagers tend to struggle a little bit with their identities. This TV show will surely bring back a lot of happy memories for both teenagers and adults.

Watch Tv Shows Online get Free Channels Live

How can I watch favorite TV shows from my computer online?
The internet TV technology has currently enabled people to watch almost everything from their computers at work and at house. With an easy download of a computer TV software, one is capable to twist their computer into super TVs streaming over 3000 world channels. One of the major advantages currently is being capable to twist your laptop of PC computer monitor into a TV by installation of easy software.

How many channels do I watch with online TV software?

Most of the satellite digital online softwares for computers are gamely obtainable online. Here is a wide variety of computer television programs that one can decide from including some of the most viewed softwares. One of this PC TV softwares has 3000 TV stations and channels and offers the mainly clear online reception. There is as well software that has over 10,000 online TV channels other than its quality Is not as clear.

Can I Download, Record and watch online TV shows on your computer?
Some of the things you are capable to do with online computer software for PCs is to evidence and watch online TV shows. You can currently simply download your most watched TV shows and make a file based on the different episodes. If you are traveling for a long time, you can obtain one of wife, husband son, or family member to immediately be recording old episodes of the TV shows on the PC. You will be clever to watch all the missed episodes and complete seasons of the TV show once you obtain back house.

Availability of local TV channels online

An extra benefit of these satellite computer softwares is that you are capable to watch your local American, English, French or German TV channels even when you are on travel to distant laces for work. Some of the people that are for all time seeking to buy and download this online TV software are Expats in Europe Africa, Asia, South America and numerous extra places. The softwares are chiefly well-liked with people working in a foreign country as Peace Corps on mission and aid work or just on holiday and break.

Some of the numerous local programs that you will be capable to watch include old classical movies, Fox, CBS, ABC NBC, CNN, BBC and numerous extra online news channels from approximately the world.

Other online TV stations aired from the internet for free of charge comprise geographic channels, shopping online channels, numerous sports channels online and numerous more.

Waterproof Spy Radio Camera Hidden Waterproof bathroom Spy Camera

This is a mini radio spy camera that looks like an ordinary can of radio. The camera is so well hidden that no one will know that the radio actually contains a mini bathroom spy camera. Because it is so well hidden, you can put it anywhere, even in the bathroom, and no one will be suspicious. With this camera, you are able to record everything that happens while you are gone. Thieves and intruders will never suspect that this radio contains a hidden camera that is capturing their every move. You don’t have to worry about thieves or your child’s babysitter any longer. With this camera, you can help to keep your family and home safe.


1. So many hidden cameras, this bathroom radio waterproof. You can as usual to operate it. Do not worry about the camera’s operating system damage.

2 .As a radio spy camera shooting camouflage technology and quality is very important. Camera no visible wires, plugs, or buttons, even trained professionals will not be able to tell you, this radio is a hidden camera. Spy camera resolution up to 1280 960. There is no doubt that you can from this product high-quality video. Another important thing is the shooting time. In order to increase the recording time 32GB memory card and large capacity battery internal settings. Based on these, the camera can work continuously for about 15-18 hours. You can get very long and exciting video so easy. It can provide you with an ordinary camera, and can not provide a powerful video evidence. This is the ideal choice for a real CIA agents, police, detector, and spy agency.

3. The camera has a motion detection function. We offer: Bathroom spy camera,livingroom spy camera,Toilet spy camera,Hotel room Spy Camera,Youtube Spy Camera DVR, spy camera bathroom,Shampoo spy camera,Radio spy camera.spy camera,Razor spy camera bedroom spy camera,portable spy camera,Toothbrush spy camera,Shower spy camera

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Buying Radio Control Cars for Toddlers

Getting toys for your toddler can be difficult. Part of this is due to the age and the fact that they like to put most things in their mouth. What many parents do not know is that radio control cars are a great toy for toddlers. They are great for teaching hand eye coordination as well as motor and depth perception skills. When you are shopping for radio control cars for your toddler though, there are a few tips that you should keep in mind. The first thing you will want to look at is the size of the car. It is important that the car be big enough that they cannot swallow it, which is why most cars like this are over a foot long and at least half a foot wide. You should make sure all the parts are secure and will not just break off, which can create a choking hazard. Along with this, you should also make sure that there are not any sharp edges that the child could get hurt on. While most radio control cars for toddlers are very rounded, you should still be diligent in inspecting the toy. You should also look at the controller that comes with the car, as this is just as important as the car itself. It should be easy to use, such as with a steering wheel or other very basic maneuvering tools. What you will notice with most of these cars is that rather than the controller moving all the tires of the radio control cars, it instead just moves the one underneath, which is why it is a one channel. Also, any special features that the radio control cars have, such as lights, will usually come on all on their own. This is because it is helping a child to learn by starting with the most basic of functions. Just because these cars may have basic features, does not mean that your child will not love them. Children love to see that the things they do with the controller will have a reaction in the car. While looking at these features of the is important, you should always check the recommended age for the toy as well to make sure it is right for your child. Doing this, along with having adult supervision while playing with the toy, can create hours of safe and fun play for your toddler.

TV show boosts demand for cosmetic surgery

Many women want to improve their bodies, with an increasing number opting to undergo cosmetic surgery abroad.

And there are suggestions that the popularity of such procedures has been boosted thanks to a TV show being show in the UK.

Called The Only Way Is Essex, the programme is being aired on ITV and it focuses on a group of people from the southern county.

While breast enlargement abroad and within Britain was already on the up before the show, there have been claims that this upwards trend has been pushed even further by the television offering.

According to a report on the Daily Star, a medical group has seen raised interest from potential customers.

The publication suggested that stars of the show, such as Lauren Goodger and Amy Childs, are causing women to re-evaluate their own figures.

Indeed, interest from within Essex itself is rising the fastest, Transform has claimed.

It said the number of people seeking to have boob jobs went up by 31 per cent after the show started to be aired, while operations on lips and other areas were also more popular.

And it is not just women who are enquiring about such procedures, the firm noted.

It has also seen a 32 per cent increase in questions from men, it pointed out.

Shami Thomas from the company said: “We’re astounded by the impact the show is having on the number of inquiries from the Essex and east London area, we can also see a direct correlation on our website when the show is on air.”

She added: “The show’s stars certainly live up to the Essex stereotype as being gorgeous and glamorous, but this shows looking good is a priority whether you’re on TV or not.”

Thanks to the development of new medical techniques and competition in the industry, a rising number of people are now able to get cosmetic surgery abroad.

Whether they are seeking breast enlargement abroad or other forms of treatment, there is an ever increasing range of options open to them.