Helpful Photography Tipsshooting In Monochrome

Shooting in Monochrome
To give a contemporary photo an old-fashioned feel, try shooting in monochrome. A picture done entirely in black and white or sepia tones achieves on old time look. Rather than editing the picture through a computer program, many digital cameras feature a setting that enables you to actually shoot the images directly in monochrome.

The monochrome setting option simplifies the process of creating these stunning pictures. No software or special knowledge of photo editing is required to produce these stunning images. Depending on what type of digital camera you have, the monochrome setting will be located in the My Colours, Colour or Picture Style settings menu.

Types of monochrome settings
Once you’ve located the monochrome setting, you will see that you have different options. Black and white and sepia settings are offered by most digital cameras. Colour monochrome settings, such as green and blue, are included in some cameras as well. The more advanced cameras enable you to enhance the monochrome mode with various coloured filters. These filters allow you to achieve a number of effects. For instance, you can recreate the effect of a red filter over black and white film. Also, any colours in the subject that are the same colour as the filter can be selectively lightened.

Choosing a setting
Consider the emotion you want the photo to evoke. Sepia tones create a different feel than black and white, and vice versa. For example, a sepia-toned image will present a softer look, reminiscent of antique photos. Black and white, on the other hand, is ideal for photographing strong structural elements for stark contrasts.

Choosing your subject
Landscapes and city scenes tend to feature strong structural elements, such as buildings. Shadows actually enhance these subjects. Sunlight casts the lines and angles with dramatic patterns. To record the most detail possible, use an ISO setting of 200 or less. Low ISO settings best capture the shadows and structures that make for striking monochrome photos.

Gentle, more romantic settings also lend themselves well to monochrome mode. A dream-like or nostalgic mood can be evoked through monochrome photography. Subtle nuances emerge through the variations in tone.

Portraits, of both pets and people, are excellent subjects for monochrome photographs, particularly those done in black and white. You can vary the effect by changing the lighting. Soft light minimises the appearance of blemishes. Directional lighting, lighting which emanates from a single source, accentuates facial features.

Tips for shooting in monochrome
As explained above, the monochrome setting directly captures monochrome images. No colour information is recorded. While colour photos can be made monochrome with computer software, a photo taken in the monochrome setting cannot be reverted to colour. That is, unless you take the pictures in RAW format.

Try using your digital camera’s flash, whether inside or outside, when taking monochrome photos. Although the flash might washout an image taken in colour, that same flash can cast desirable dramatic shadows in monochrome.

Experiment with the different filters before you start taking photos. Your efforts will be better directed if you first know the effect that each filter achieves.

This article was brought to you by Canon Australia – Helpful photography tips

About Canon

Canon Australia is a leading provider of advanced, simple-to-use imaging solutions for businesses and consumers. Canons Australian R&D company, CiSRA, develops customised solutions for local customers, and exports digital imaging technologies for use in Canon products worldwide. Canon has ranked among the top-three US patent recipients for the past 16 years, and had global revenues of around $US39 billion in 2007. Canon Australia also operates Canon Finance Australia, which offers one-stop shopping for customers wanting leasing or finance services. For more information, visit canon.com.au.

Top Vacuum Cleaner Models To See

Vacuum cleaners are perhaps the best cleaning tool for your home. It is the latest scientific innovation that gives you effective cleaning with less effort. Now cleaning is not a tough job but an interesting one with vacuum cleaners. Let’s take a look at the tops most vacuum cleaner models available to you. The Hoover Linx Cordless Vacuum cleaner It is a transportable vacuum cleaner and it is cordless therefore, you do not need to search for any electrical points. It is powered by an 18 volt, Diminish Free Lithium Battery and a charger is also available with it. It is an upright model and very sleek to look at, and can easily be kept in the closet, without occupying much space. It is rated with higher ratings and regarded as the best and can even remove the cup marks left on the wooden floor. With the different switch facility it can even clean the carpets with ease. It gives you a two year warranty also. The Mint Automatic 4200 cleaner from Evolution This is again another one which can spontaneously sense dust, or any dirt or even any water spills on the flooring before cleaning them. This unit uses both wet and dry microfiber cloths; it can clean the floor depending on the type of cleaning agent you desire to clean with. Wet cloth helps to clean the thicker dirt and the spills, while the dry cloth sweeps the layers of dust. The patented Navigation System is an added feature to this vacuum cleaner, which can navigate on itself to all areas of the floor and the furniture. Miele S2121 Olympus It is yet another cleaner with a great suction power, but has very light weight. Holding the hose is very comfortable. It has 6 separate levels of tuning for suction power and you can clean from plain hardwood flooring to any rug or carpet. You can swiftly switch to the desired functions from the switch provided. Therefore, all the above ones are considered the best cleaners. If you have a large family and pets and plenty of furniture then you must consider hiring a stdhjlp stockholm along with you preferred vacuum cleaner.

Check a>

Photography And Its Importance

A daily newspaper in Brisbane needs an experienced newspaper photographer? or A Schools photography company based in Colchester, Essex, is seeking experienced photographer.

Looks familiar? These are of course the run of the mill ads that come in the media for the job of a photographer. Going along with the trends of the time, the creative horizons of photography is thoroughly explored and gains momentum day by day. This makes a photographer a much sought after commodity in the market. For the soaring creativeness of a photographer, sky turn out to be the frame to absorb the beauty of the world.

How to be a professional photographer?

What actually is Photography? Well, a simple definition can be freezing frames on film or capturing a precious and cherishable slice of life and putting it away for the generations to come.

Being a very resourceful and imaginative medium of expressing ones self, the art of photography has a history of over 150 years. In the past, taking photographs were the only solution to preserve the present moments for the next generation. Even now when science and technology has acquired larger dimensions, photography still reigns the unrivalled master in this realm.

Want to be a part of this highly inventive field? The unwritten rules are: You need a keen eye for aesthetic details of what is “photo-worthy”; an exhaustive awareness of different cameras and the techniques involved in taking pictures, of light, distance and perspective; a quick to respond and reflective nature; last but not the least; the nerve to take it up as a profession.

I should admit that I lack the above mentioned intuitive and in-born traits of a photographer. Needless to say the trials I have made in this area have become apologies for good photography!

Right way to photography institutes

Photography as profession is no child’s play and unfortunately many talented photographers still remain amateurs unable to overcome the hurdles on the way. The ascend is tough and tiring, and the financial returns are quite unsatisfactory for the beginners. Only those with determination and a never-say-die attitude, coupled with a real love of the medium can cling on.

For this, the career-minded photographers, students, artists and people who has an inclination to it should learn photography systematically with theory and practical sessions from a person who has mastered the art. Several institutes offer courses to meet the needs of those who intend to take photography as a part time/full time profession, as a passion or as a pastime.

Photography is such a flexible and versatile art which has branched out to specialized areas like press, sports, nature, wild life, bird photography etc. So if you are keen on any of these fields, you will be benefited as these courses lay basic foundation for all these branches of photography. Most of the courses are carefully woven with theory and practical sessions to give in-depth practical knowledge of the subject.

These courses will train your eyes and help you tame the camera.

The Academy of Art University, San Francisco, CA
Icon Photography School, Vancouver, BC
Brooks Institute of Photography, Santa Barbara, CA
Harrington College of Design, Chicago
McIntosh College of Dover, New Hampshire
American InterContinental University Study, London
Photographic Society of India, Mumbai
Verve Visuals, Bangalore, India
India International Photographic Council, New Delhi, India

A look at restricted areas of photography

The police in Hull, UK, seized this guy’s film because he was taking photos of ‘sensitive material’ in a city center. A spokeswoman for the force told Amateur Photographer: ‘Camera film was seized by Humberside Police following a complaint from members of the public about photos being taken in the area of Prospect Centre, Hull.
(Taken from Boingboing: A directory of wonderful things)

You may think that how can we expect privacy in a public place! Or is not a photographer licensed to capture anything that he finds interesting?

But it is a very sensitive issue. This is a very unpredictable world. If there are no framed rules in this area, we might be unknowingly giving liberty to the untamed terrorist or illegal activities to mushroom around us. So photography is strictly banned in certain places of political or strategic importance, legendary monuments, interiors of some worship places, or even taking photographs of individuals without their permission.

The influence of photography in film industry

Photographers in television, video, and motion picture capture images that often tell a story, inform or entertain an audience, or record an event. Film and video editors edit soundtracks, film, and video for the motion picture, cable, and broadcast television industries. Some photographers do their own editing.

Photographers use professional television, video, or motion picture cameras to shoot a wide variety of material, including television series, studio programs, music videos, motion pictures, news and sporting events, documentaries, and training sessions. The resultant product is a collage made from many different shots by film and video editors. With the increase in digital technology, much of the editing work is now done on a computer. Many professional photographers and editors are employed by independent television stations; local affiliate stations of television networks; large cable and television networks; or smaller, independent film production companies.

Creation of commercial-quality movies and video programs requires technical expertise and creativity. Producing successful images requires a skill in the choice and presentation things in an interesting way, selection of appropriate equipment, an aesthetic eye and a steady hand to ensure smooth, natural movement of the camera.

Photographers/cinematographers employed in the entertainment field use motion picture cameras to film movies, television programs, and commercials. Some specialize in filming cartoons or special effects. Cinematographers are an essential part of the action, using cameras in any of several different mounts. For example, the camera can be stationary and shoot whatever passes in front of the lens, or it can be mounted on a track, with the camera operator responsible for shooting the scene from different angles or directions.

The great value of photography in magazines

The story is unfolded through their pictures. The work requires journalistic ability combined with technical skill. There are a great variety of subjects and locations and the timings may be irregular. They cover various subjects such as the life of prison inmates or drought conditions in a stare or schools at work in different places and so on.

A brief history of media

Prior to exploring the specifics of the print and digital media revolutions, we will have a look at media in general:

How do we define media? On the other hand, how do media define us? Is media a catalyst of cultural change? How do print and digital media differ?

Progressions in media technology are now becoming the calibration marks for history’s major paradigmatic shifts. At present, “Mediology, is an accepted and ever-expanding field of study.

Regis Debray, a French radical theoretician, suggests three historical ages of transmission technologies: the logosphere (the age of writing, technology, kingdom, and faith), the graphosphere (the age of print, political ideologies, nations and laws), and the newly formed videosphere (the age of multimedia broadcasting, models, individuals, and opinions).

Even though these chronological strata have not been thouroughly accepted, Debray’s work illustrate the fact that the technologies of transmission have become almost omnipotent, as media now get acclaim for shaping not only to the information we distribute and consume, but our powers of observation, our political, social and economic systems, and our general understanding of truth.

Media and its far-reaching effects have been present ever since humanity has been developed into tribes and nations and developing methods of communication.

Professional Photography 10 Character Traits Of A True Pro

The most professional and very successful photographers that I have worked with during my own twenty-year professional creative career have all shared certain character traits. By developing these traits yourself, you can fast-track your own photography career development.

1. The ideal ‘Perfect Photographer’ needs to have a powerhouse work ethic. They accomplish things in a day that ordinary mortals take weeks to do. They seem unstoppable. They know their time is valuable – irreplaceable actually – and don’t waste it watching TV or on Yahoo Messenger.

2. The Perfect Photographer is very easy to get along with, has great people skills, an excellent sense of humor and people naturally like working with them.

3. The Perfect Photographer is genuinely curious, interested and fascinated by their craft and loves innovation and inspiration from any source – a beginner or otherwise.

4. The Perfect Photographer maintains composure in stressful situations where others flounder and lose control of the situation and possibly themselves. In this sense, the Perfect Photographer inspires trust, confidence and belief because they are unflappable and unfazed by almost anything.

5. The Perfect Photographer is always experimenting with new approaches, new tricks, new lenses, new software etc. In short, they don’t become cynical, bored, lazy or complacent with their skill level and are always enthusiastic and eager to find out cool new stuff.

6. The Perfect Photographer has clarity and knows precisely what they are aiming for at the final stage of output, e.g. a giant billboard poster, at the earliest stages of input e.g. conceptual planning. Small modifications early on in a project can have absolutely massive implications for a project later. The Perfect Photographer is always aware of this and is flexibly adapting, responding and problem-solving at each stage with the optimum later final output always in mind.

7. The Perfect Photographer is completely generous and recognizes the fundamental importance of humbly giving back some of their accumulated wisdom, experience or even money. They are a giver, not a taker.

8. The Perfect Photographer knows how to say ‘no’ politely. It does not matter who the ‘no’ is to, they are excellent at doing it in an inclusive and polite way that actually makes the other party respect her or him more, instead of less.

9. The Perfect Photographer has integrity and can be depended on, no matter what. If the Perfect Photographer says that they will deliver something, they will. If they genuinely cannot due to unforeseen problems, they communicate constantly with the person that they have made the commitment to so that the situation is crystal clear to everyone involved.

10. They are not at all egotistical and are motivated by their humble love of the process, the craft, the art, the science, of what they do. They are not interested in fame (but know how to promote their work to maximum effect) or extravagant wealth (but get paid a fortune) but instead feel like a ‘servant’ to the art of photography – if that is not too corny.

Now, which of these qualities do you have and which do you need to develop (a lot?) more.

What Your Wedding Photography Contract Should Include

Youve met with your wedding photographer, have read the contract, and are ready to put the pen to the page and book your wedding photographer. Do you know what your wedding photography contract should include? Booking a wedding photographer is a huge commitment, so it is wise to be well-informed and educated about your wedding photography contract. Here are things to remember when reviewing your wedding photography contract.

Outline the Days Details

All the specific details should be outlined in your wedding photography contract. Do you know if there is only that single photographer? Is he or she bringing along an assistant or a second photographer to help? Making sure that the hourly commitment is crystal clear in the contract will make sure you have your wedding photographer there to cover ALL of your memories, and not one minute less.

You Know Who, You Know What, Now Tell Them WHERE

The venue of your wedding and reception should be printed within the body of your wedding photography contract. This way, the wedding photographer is clear about what venue the ceremony is taking place at, where the location of the reception is, and any in-between pit stops there might be during your day. Is the reception location different from your ceremony location? Are the bridesmaids getting ready clear across town first? The more information you give your wedding photographer within the contract, the more assured that you and the photographer will be. Include addresses, telephone numbers, and contact information for each place you are hosting part of your wedding that day.

What Your Wedding Photography Package Includes

Your wedding day photography is an investment in your memories of your big day! So, you should know what all is included. The contract should outline the details of your wedding package. Although you may know how long the wedding photographer has committed to, how many photos you will receive, if you have rights to republish the pictures anywhere you like, and how many photographers and assistants will be there, it helps to have the specifics down in black and white. Know in advance what you will be getting the day of, and the days after, your wedding.

When To Pull Out Your Pocketbook

All wedding photography contracts outline some form of payment schedule. Some require a 50% deposit and the rest upon the date of the event. Some wedding photographers want the full payment up front. Others may set up a payment plan with you. Be sure you are aware of specific payment due dates in your wedding photography contract. Read the fine print. Some wedding photographers may book someone else for your wedding date if you do not pay on time.

Also, many people forget about the fact that wedding photographers are committing an entire day to your wedding, usually 8-10 hours. During this time, they will probably get hungry! Most wedding photography contracts include an agreement of what a photographer is fed at your wedding. In most cases, there is time allotted for the photographer and assistants to eat during the wedding reception. Take care of your staff for your wedding day and they will do an the same for you!

Make Your Own Shot List

If there are specific shots you want during your wedding day, throw them into the contract so that there is no confusion or misstep. Many photographers will work with you before your day to add the photos you want to the master shot list. Even so, list out the wedding day photos you absolutely have to have and include those in the contract. This will serve as a reference for the wedding photographer to look back on when it gets closer to your day, and, you will have the reassurance that these shots WILL be included!

The In Case Of Emergency Clause

Wedding photographer contracts should include a clause stating an alternative course of action should an emergency or illness arise. Will another recommended photographer shoot in his or her place? Will he or she come shoot your wedding anyway? How will your memories be documented should something happen to the wedding photographer? Keep in mind that your wedding photographer contract should have these details included within it.

Go Through A Mental Rundown

Spend time carefully reading the wedding photography contract, discussing it with your fianc, and making sure that you understand and accept each and every bit of what is on that paper. This will give you the reassurance you deserve when booking your wedding photographer, knowing that this person will be there to catch every tear, every laugh, every hug, and every kiss of your wedding day.

A Common Photography Problem Dark Silhouettes In Digital Photos

Digital cameras are becoming more and more sophisticated. On one hand they allow high quality automatic point and shoot. On the other hand they allow full manual control of their settings. Regardless of the mode you use there are some scenes that require special care. Without such care your digital photos will be of poor quality regardless of how sophisticated and automatic your camera is.

New digital cameras include sophisticated hardware and software that allow a simple point a shoot usage and result in high quality digital photos. Such high quality digital photos are achieved in most scenarios but in some scenarios solely relying on the cameras automatic feature is not enough. In such scenes the camera hardware and software will make the wrong decision as to the optimal camera setting for the best digital photo. The result will be a poor quality photo.

Being aware of such scenarios can help in avoiding such poor quality digital photos. When you identify such a scenario you can use some simple techniques, by manually setting the camera, by changing the photo shooting angle or by manipulating the scene.

One of the common problems with automatic digital camera photo shooting is digital photos that include dark silhouettes in them. Dark Silhouettes appear when you are taking digital photos in a scene with a bright light source behind the object. An example of such a scene is when the sun is behind the object. The result will be a digital photo that includes a dark silhouette of the object. One scene that is very likely to result in such a problem is when taking a photo of someone on the beach against a sunset. The result will be a dark silhouette of the person with a good photo of the sunset in the background. Dark silhouettes are a result of the camera setting the wrong exposure. Because of the bright background the camera sets a low exposure and the object that are not lit from their front are severely underexposed.

The dark silhouettes in the digital photo can be eliminated by simply using the camera’s fill-in flash. When taking a photo with the fill-in flash turned on the flash lights the object making sure that it is captured with all its details. Use a fill-in flash when taking pictures of objects with a bright light source behind them. One limitation of this solution is that the objects must be within the flash effective range otherwise the flash is useless and they will still appear as silhouettes in the photo.

The best way to learn how to avoid dark silhouettes in digital photos is by experimenting and practicing. Try to find scenes that will confuse the digital camera into taking dark silhouettes digital photos. Take a few digital photos using the camera automatic mode and review the results confirming the expected poor quality. Now correct the problem and take a few more photos. Review the new digital photos and make sure that indeed the dark silhouettes problem is gone. Practicing in a controlled environment will help you be prepared to quickly and efficiently handle such scenes in real time photo shooting.

Easy Slr Photography Tips And Tricks For Beginners

If youre looking quick and easy tips in photographing in digital SLR, then pull up a chair and buckle down for the next few minutes because this is the article that youve been looking for.

In this article, were going to look at twelve must-know tips for digital photography beginners that will help you come up with brilliant pictures quickly, and easily.

Listed below are some tips for people who are learning the basics of their digital SLR camera. After reading this article, youll be able to take pictures seamlessly according to the level of your experience.

1.Never throw manuals away! Instructions how to use your camera functions and features are discussed in the manual. Instead, you should read it a lot and whenever possible, store it where it can be reached for reference easily.

2.Allot an individual UV filter for every lens youve got. Its a lot cheaper to replace scratched filters than scratched lens.

3.At your best, try to know how to use all of the SLR camera settings. Even if you think that you arent going to ever use it. Mastering changing basic camera settings like ISO, aperture, and shutter speed is greatly recommended.

4.If youre serious about photography, you might want to invest on good, sturdy tripod and a remote release. This equipment can really help when taking photographs that need long shutter speeds.

5.Read lots of SLR photography magazines. It has guides on choosing the right digital camera for you, including how to use it along with camera accessories and camera lenses.

6.Do not ever attempt to touch or blow the sensor inside your cameras body. Should you damage it, your camera is bricked and useless. If you need to clean it, buy a specialized cleaning kit from a camera shop.

7.Hesitate to change lens outside a closed environment. Dust might land on the cameras sensor.

8.If you get a lot of blurred photos, chances are your shutter speed setting is slow. Change it to a faster shutter speed for more engaging subjects. Stabilizing your hand movements while taking a photo is another useful thing to remember, if you want to take sharper pictures.

9.It is greatly recommended for beginners such as yourself to use a RAW file format when taking pictures with your SLR. This is because RAW files are easily editable on a photo-editing computer program if ever you take a good picture with all the wrong camera settings.

10.Experiment with your new camera and learn through experience the settings that are foreign to you. Try still captures while using different settings to see how many photo effects you can achieve through the manipulation of these settings.

11.A well-focused picture is usually more candid than its blurred counterparts. Make it a habit to prefocus before taking a picture by pressing the shutter button halfway before completely pressing it to take the photograph.

Greater benefits with the photography

Art of photography

Photography is an art which makes us to get clear information about the things which are tougher to explain. Moreover, events and sweeter moments of life are recorded perfectly in the camera. It is very much easier to click the camera towards anything we want to capture. But artistically expressing through the photos is the toughest part of all. The valuable photos are highly concentrated to tell the effective message through the camera work. It needs greater creative mind to get success in the field of photography. Even the simple things can be perfectly managed to get greater attention with the art of photography.

Marketing with photography

It is the competitive world and every business is struggling very hard to market their products. They highly depend on the advertising agencies to promote the products. The advertisements are the backbone for the marketing. But the art of photography in Ashburn is the vital part for all the advertising agencies. If a product is introduced the effective photo display in the websites and magazines attract the attention of the customers. Only if, the photos impress the people, they will be interested to read further about the product. The effective photographs will highlight the product to greater extent to the customers and pave path to increase the sales.

Feelings are the major concept

When a photo is created it is important to notice what kind of feelings is created in the mind of the people who are looking at it. If the photo is not giving any kind feeling to the viewer, then we can come to a decision that the art is missing over there. The responsibility of the photographer is to utilize the given device in a proper way to make perfect photos. The collection of objects or people within the camera frame and the angles along with the lighting arrangements play vital role for attractive photos. The various varieties of photography, which shows greater depths of feeling through the effective talent of the photographers, are ruling the media world in these days.

Art of capturing great moments

The boudoir photography gets the personal photos which are used to share intimate feelings with loved ones. The portrait photography, the talent of exposing the feelings of a person perfectly with planned camera settings. The family photography is the one which captures the family members in a funny action. The wedding photography records the events happening in the marriage day function. The maternity and new born baby photography gets the photos of pregnant women and babies.

Camera the delicate device

The value of a camera is highly appreciated in these days because of highly sophisticated scientific development. The advancement in scientific field has influenced the production of the cameras also. The powerful zoom cameras are now available in the market. The delicate instrument should have to be dealt with great care. The knowledge and the working pattern of the cameras should be essential for the photographers. That will make them to get wonderful photographs. The lighting arrangements and the back ground settings play the vital role in getting greater photos.

Learn Photography Create The Maximum Depth Of Field

Imagine the kind of pictures you could take if everything were in focus from one foot to infinity? Here’s the inside scoop on one of the oldest secrets in photography.

Galen Rowell, one of my favorite photographers, used to create landscape compositions in which both foreground objects and distant elements appeared in perfect focus. The effect is stunning. The viewer can both study a delicate pattern of petals in a foreground flower and marvel at the beauty of outlying mountains. How did he do that?

Galen found a way to capture tremendous depth of field in his images. In other words, he could have everything in focus, from inches away to infinity. You can employ this same technique in your photography; you just have to know the hack. Three important factors come into play on these types of shots:

The focal length of your lens: The wider the better

The lens aperture: The smaller the better (f-16, f-22, etc.)

The object on which you focus in the composition: Contrary to expectation, it’s not the thing closest to you.

Once you’ve properly set these adjustments, you can create depth of field that spans from a foot in front of you to the puffy clouds drifting by.

Focal Length: The Wider the Better

Wide-angle lenses, or zoom lenses set to wide angle, are a key factor in depth-of-field photography. They help create the illusion that more things are in focus. Galen Rowell usually shot with 35mm film cameras, and often he would use a 24mm wide-angle lens for this type of landscape image. For this hack, I recommend you find a digital lens that provides a film-camera equivalent of a 28mm lens. You can go wider if you want (such as 24mm), but as you’ll see, that’s easier said than done in the digital world.

For example, if you’re shooting with an SLR, such as a Nikon D70, then you would need to use Nikon’s 17-55mm zoom lens to get roughly the same angle of view as Galen’s 24mm lens on his 35mm SLR.

Why? Well, the D70 and many other digital SLRs have image sensors that are smaller than 35mm film. That changes the relationship between lens and camera, and the result is that you often have to multiply the focal length of the lens by a factor of 1.5 to get the same angle of coverage that you would with the lens mounted on a film camera.

If you multiply the Nikon 17-55mm zoom lens by 1.5, you get the 35mm equivalent of a
25.5-82.5mm lens. You may or may not care about all of this. But what you do need to know is that you have to find a lens with a film-camera equivalent of at least a 28mm lens for this type of photography. The Nikon 17-55mm zoom on a D70 should work nicely.
If you’re shooting with a digital point and shoot, such as a Canon PowerShot A80, then your built-in zoom lens (7.8-23.4mm) has the film-camera equivalent of a 38-114mm zoom lens? not quite as wide as we’d like for this type of shooting. The good news is that Canon offers a wide converter (WC-DC52) for this camera that attaches over the built-in zoom lens. It extends your field of view to a healthy film-camera equivalent 24mm lens. Cool! In fact, many digital point and shoots accept wide-angle lens attachments. If you’re interested in this type of shooting, then you’ll want to make sure your next camera has this.

Commercial Photography Capturing Significant Moments

Significant occasions in our personal lives are always photographed – from weddings and christenings through to graduation ceremonies and trips of a lifetime.

With businesses its always important to capture those important moments too and now that most people have access to good performance digital cameras the days of hiring a professional photographer may seem numbered. However the need for businesses to produce the highest quality images of events has never been stronger.

A picture that tells a story is a picture which shows what is happening. Its important to avoid gimmick pictures because they look contrived. Creative pictures however help tell an interesting story. For example, if a company moves offices no one is really interested what the outside of the new building looks like. But if you take a photo of the Managing Director helping to unload the removal van then the story captures more attention.

During the festive season many companies are involved in black-tie dinners and awards ceremonies. Using a commercial photographer to capture key images from the event means more than visual souvenirs of staff dressed up in their best clothes!

For businesses that are hoping to use photographs alongside a written press release, getting the picture perfect is vital, and investing in the services of a commercial photographer is the best step to take.

Any picture that is to be sent to a newspaper or magazine must be of sufficient quality to reproduce well. However the most important aspect is to make sure that the photographer creates an interesting picture in the first place. Too often, money is wasted on photographs that will never be published. Its important for both the client and photographer to understand what photographs each newspaper or publication – particularly professional or trade magazines – like to publish. At the end of the day its about getting a photograph published, not mounted in an album!